How to I.C.E. the Competition

Innovation. Creativity. Excellence. I have heard the following statement many times. “Customer aren’t loyal any more”. Although it is true that customers aren’t loyal to companies the way they used to be, I believe loyalty still exists. Look at companies like Amazon, Apple, Starbucks, Panera Bread to name a few. What is it about these…

Now Available!

My new book is now available.  Click on the link to my CreateSpace page to purchase. Sales Wisdom from a Toilet Paper Salesman: A Handbook for B2B Sales, Sales Management, Leadership and Life Success: Mirarchi, Michael: 9780692732892: Books